For those who are concerned about the tide card tide friends who, Supreme must not be a strange old friend, we have a steak before the Tucao also once. But how many people love it, how many people hate it, some people think it is selling a logo, some people think it is not cool.
So, this makes people love and hate Superme, what is a brand? Today we have to talk about that report @ Supreme gave us the past this body.
Welcome to "reject basic"
But we should be having substance in speech.
Supreme * LACOSTE
Supreme this year in the fashion circle is too big.
Not long ago to celebrate with the joint launch of the joint launch of the replica Louis Vuitton bags, released on the official website yesterday, with the French brand of cooperation in the promotion of crocodiles. Those who say #Supremeisdead on social networks (Supreme is dead) and powerless fans have to adapt to this rhythm, who let their love is Supreme, it is never to please anyone, never maverick.
It's time to talk about today's coolest street brand.
Supreme was founded in 1994, is still only a small skateboard shop in New York SOHO District, like the street culture
The British Jame Jebbie in St ssy (from another classic American tide brand) and then from the stove to open Supreme. The small shops to fill the gaps in the street without a good skate shop, and also sell some simple clothing, Supreme has become synonymous with the new stronghold, New York skateboard youth subculture.
Supreme founder Jame Jebbie
This kind of "only one place we know," the state lasted about 17 years, until 2004, Supreme began to expand, opened in Losangeles, a total of second stores. Now, only the United States and New York, Losangeles and the two stores.
See the photo of this sister, a lot of people certainly not strange. Supreme really into the mainstream culture is in 2011 and Lady Gaga cooperation. This group of photos full of tension between the night appeared in major fashion website, eye-catching red and white Box Logo moment was known to the public.
Since then, the intersection of Supreme and various fields more and more closely, into the rapid development stage, which also means that Supreme is no longer belongs to a small number of people.
However, the history of the development of Supreme is not the focus of today, a brief introduction is just to help you better understand those Supreme and replica Louis Vuitton handbags launched a new version of the "Supreme is dead," fanatical fans.
Imagine, one from the one in the streets and lanes, how could there be in good taste, the intersection?
This feeling is like a betrayal, such as: you are not telling me you hate TA, how do you play with TA to go together!
However, I am afraid not only fans grievances. Supreme founder James Jebbia for the first time in the social media public response to disappointment and anger of fans, said the brand has been founded, although has not get rid off the question, but never forget the original intention and the essence of the creation of grounded street.
Behind this is also some helpless.
Review the Supreme ever produced, and they Herm s, replica Louis Vuitton online, Gucci, Versace, DKNY these brands cooperation is not already had it, the early Supreme T-shirt also re using Courr ges Logo. For James Jebbia, fashion and the streets are inseparable.
Supreme * Herm s Hoodie
Supreme * DKNY
Supreme * replica Gucci handbags
The marriage with the fashion world alone is not enough to prove that Supreme is open on the design mentality, and the principle is: as long as we find it interesting, no matter who you are, then you can cooperate! This is reflected in the attachment of the family.
Last year, at the opening party at the Supreme store in Paris, James Jebbia told New York Times: "people often ask me why you want to put out a fire extinguisher I think replica chanel handbags can come out, we can go out. "
Yes, even the fire extinguisher all Xiangdechulai, with replica Louis Vuitton bags hook up what.
The same is a diehard powder, is also a kind of infinite love Supreme, Instagram had one blogger James Jebbia was very understanding, he not only has been through social networks to help those fans on the Supreme classic design behind the story, let everyone more culture catch up trend, also announced last week to help Supreme book size
@supreme_copies
The Coffee table book will bring together 23 years all of Supreme's classic design, and those of "imitation" and "reference", "tribute", be arranged compared with detail, enough for James Jebbia to be fans of education reading.
The face of the price of $32 dollars on the Amazon, those willing to throw a lot of money to find a large amount of cattle Amoy goods Supreme powder is no reason not to buy.
A glance at the blogger page can make your eye opening, such as Supreme and LV have such a thing can make those angry fans just stop for a moment.
In 2000, Supreme and LV actually have an indirect cooperation. At that time, Supreme has not been allowed to launch a printed LV Logo products, which include skateboards, T-shirts and hats.
Soon Supreme was in court and had to be asked to recall all the goods within two weeks, while the rest were sold off.
And it is said that now as well as the year of the market -- a fish escaped through the Seine two skateboards, Ebay has fried vermicelli into the price (for James Jebbia is really wronged).
Fun things:
- 1 -
In addition to LV, there are many brands in the past 23 years to allow Supreme to eat the lawsuit, CK is one of them (who let Supreme old recruit people).
What is this: in 1994 Kate Moss CK took this shot of the classic advertisement (left), the same year Supreme has just started, a lot of printed stickers, so they put LOGO stickers on the advertising board in the Kate Moss, or the key parts were brutally prosecuted.
However, ten years later, the restless Supreme and advertising board logo was printed on the T-shirt (right).
- 2 -
Supreme classic Box Logo is red and white, the font is Futura Heavy Oblique.
But in fact, this design is not original, but borrowed from the female artist Barbara Kruger in 1987, the classic design, we can see that the two have a high degree of similarity. LOGO was accused of plagiarism (now).
The funny thing is, then a lot of similar LOGO variation, such as the Burberry version, the flag of the United States version, and Trump version, many people thought it was in imitation of Supreme.
- 3 -
Do you remember the big piece of brick that Supreme came out last year? In our previous gift list we have recommended.
When you face Meng forced to think how could a time this kind of thing, we also find the answer on @supreme_copies. On the one hand with the sub culture is always with the drug (brick English word brick also has one kilogram of meaning in the drug trade in), violence (beatings to copy brick) these sensitive words inseparable, on the other hand, there are enthusiastic users to write to the Supreme requirements (right two), said that if really and he bought 5 pieces of give.
- 4 -
Supreme VS Ralph Lauren
A lot of clothing design Supreme are proving that their idol is Ralph Lauren (American leisure brand known to every family), from the classic tooling to Polo shirt, many styles are available for the Supreme Everfount inspiration.
- 5 -
Music is a very important part of the subculture, and the most closely linked with the Hip Hop, which directly affects the street youth dress, and temperament.
As a result, many rappers have been used to design a Supreme. For example, in 1992, Dr.dre, a The of the Chronic, released by Supreme, the godfather of hip hop, paid tribute to the album cover on his t-shirt.
There are 17 spring and summer series of new products in which the Supreme Vanson jacket is actually to commemorate the Hip-hop star Notorious BIG died of the anniversary of the tribute of 20.
Comparison of the upper right corner of the reference map, 1996 Notorious BIG, MASE, Puff Daddy (bragging Daddy) to help R B rap combination 112, with a MV in the appearance of a classic. The Notorious BIG has long been hailed as one of the greatest MC in history. In this music video, they're wearing Vanson jackets.
Sage Elsesser
And this season's Supremes Vanson jacket is a famous slider Sage Elsesser to deduce.
- 6 -
Inspired characters and the printed picture Ali hoodie. It can be said that James Jebbia out of
A design of selfishness, because he is a big powder. That's why you can see Supreme out of Box Logo's mittens and sandbags.
- 7 -
Supreme * The North Face
Supreme * Vans
In addition to these occasional reference, Supreme also particularly like to cooperate with other brands. Like Clarks, Levis, Nike, The North Face is already old partner, while Vans is cute and Supreme maintained a close relationship for more than ten years.
- 8 -
In addition to the joint with the clothing brand, reference artist design, tribute stars, and even posters, magazines, advertising, oil painting... Can Supreme become the source of inspiration for the design... The above picture is a Japanese promotional advertising, printed with the image of King Kong, not the official publicity photos, Supreme feel good then this poster pattern used to make clothes, on the side with a little BOX LOGO.
Failed to escape as well as Van Gogh's oil painting...
As well as the Japanese people love milk candy...
...
There are a lot of Supreme design behind the story, interested friends can go to Instagram on the turn, or buy on Amazon the "Supreme Copies" coffee table book directly, but to wait until the end of the spring.
Supreme do these reference, no matter how incredible, it is constantly in our eyes,
It is a cultural integration.
Not long ago, the book will help Supreme bloggers finally accepted the media interview, he said in addition to these design inspiration much appreciated, the fan effect on Supreme induced also speak their views.
He said that Supreme's rich creative production can make all the fans need to be able to pursue what they want. However, in the huge fan base there is the concept of a fan of class, he now runs the Instagram account is to let more powerful afford Supreme fans know that they buy is what is, what to wear.
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