Don't argue, the most valuable Logo you didn't cross

Author: can not sing "time story" of the big right

Believe you also know, "comparison" this mentality, when and where is there.

In the past often heard a word: "Zhuangshan who who is not terrible, ugly embarrassment". Although I didn't listen to feel what problem, but think carefully before you know the terrible clothes, thousands, but everyone is the one and only, people wear clothes not wearing clothes that everyone knows the truth, if only by the beauty and ugliness to evaluation, not too limited.

In the fashion circle, Supreme Box Logo people feel that they are "street", wearing cheap replica Louis Vuitton handbags UK, Box, Logo and other luxury brands feel that they are "Fashion", this phenomenon is also everywhere.

But, with a few words a commonplace talk of an old scholar: "there is no best, only better", wearing expensive Logo shirt which is not what the trend is a reincarnation, Zhibuding what when a new wave of "hot tide brand" a strong rise in the blink of an eye, the body of the Logo may also be not worth a hair.

At that time, "comparisons" will be new objects, so big brothers, do not argue, the most valuable Logo you did not cross, because it has not yet appeared.

In the big right view, this comparison, comparison of the idea of how to say is not advisable.

But there are always two sides to everything.

Although the right has not advocated the mentality of competition, on the other hand, had to admit that it is not a good contrast, has its advantages in comparison, want to benefit, is the motive force to promote the progress of science and technology, promote the concept of culture.

For example, the old man a RAY before there is an article about the brand told the Sneaker advertising posters, the most impressive thing is the old ASICS advertisement, because for a long time in the past, it is in the "price" of its rival Nike.

The Just Do it Do it Better~ is not enough.

The Just Doing it, Do don't it~

ASICS GEL Cross Trainer "put on, you won't be breathless (Air is no longer required).

The serious runners is not wearing Air da.

Look "gunpowder" is already strong enough, but the "ASICS price method" can not only talk, over the years, Nike Air, ASICS GEL, the two sides to each other, have been continuously updated and upgraded.

But the "comparisons" between the two, but let us benefit a lot.

Also equipped with vapor Nike Air VaporMax

The ASICS Tiger GEL-Kayano Trainer Knit

Speaking of "comparison" phenomenon, there is one can not help mentioning, that is, the current fiery Street brand NOAH two or three things.

Last year, NOAH set up shop in Dover Street in Market, there is a teenager with a NOAH creative director Brendon Babenzien has participated in NOAH's own jacket with the design of a double color Hooded Jacket for comparison, said: "this coat is waterproof, waterproof than without NOAH the coat is cheap, why? "

The other is the teenager was NOAH double color hooded jacket.

Then, the Babenzien is seriously from the material and the production of waterproof, demand, freight, production expenses, artificial and environmental protection considerations, and the limited sale of all aspects to explain a little brother.

The retail price in the picture next to the words: "do you think the coat cost $226 to earn $221 a lot? Think we still have to pay the rent, shop staff salaries, labor insurance, health insurance, web service, shopping bags, tags, like clothing, web and catalog shooting and so on, this is just a simple list of several".

To be honest, after this explanation reading or people sincerely convinced drops.

In the similar things have happened some time ago, users have complained that NOAH packaging compared to other brands is too simple, kraft paper bag packaging so that each box will let the shredded confetti fall to clothes.

As a result, brand and double Yi Ruo out to explain, for the honest answer, can only say: "we lack this kind of packaging experience because the brand will focus on other places, thus ignoring sources of packaging materials or will produce how waste".

After that, they also show that they will be concerned about certain projects, the most important of which is protecting the environment.

Brendon ^ Babenzien

From these few examples, between ASICS and Nike for Air and GEL technology with more powerful products, packaging, comparison of NOAH and other brands, in addition to let people understand a product behind the production process, is also aware of the importance of environmental protection, said the comparison is to promote scientific and technological progress, promote the concept of cultural power still, the truth in it. Play the same music.

Related labels:

Nike

science and technology

dollar

Time story