Mention LACOSTE this brand, believe that many people first came to mind, is printed with a little crocodile POLO shirt.
Brand founder Ren LACOSTE design and development of the classic L.12.12 POLO shirt has a rich color palette as possible, each elder wardrobe lies a piece of it.
Not only your elders, but all the French people have a deep friendship with the 85 year old brand. In their memory, wearing LACOSTE is a fashionable way of life.
But if you think they have only the same POLO shirt, only for the older people, that's a big mistake.
Have a history of LACOSTE playing these years blowing retro called a handy. A model wearing sunglasses popular over the last century, keep like moustache, clothes is perfectly engraved on the essence of the century, and combines modern tailoring and color.
LACOSTE transformation of the serious sportswear, both men have a female small dew shoulder angle, movement and Retro Fun with.
It is super arrogant, "Ren pioneered it directly on the slogan.
In addition to the "retro wind" and "street breeze", hip-hop singer TT has also interpreted LACOSTE's "street breeze" opening method.
At the beginning of this year, LACOSTE played a joint role with street star Supreme, and put together their most representative brand elements.
Well, this broken wall is no less surprising than Supreme x cheap replica Louis Vuitton handbags UK.
In fact, as early as before LACOSTE and tide brand BAPE had a cooperation, joint logo is to let the crocodile bite orangutan, interesting to not.
The single is a lower body poet, the upper half of the street like a wanderer, the ultimate sense of this conflict.
LACOSTE suddenly painted a turn, and PEANUTS animation joint, the crocodile turned into a friend with peanut slapstick.
Is this crocodile not only scary, but also cute?
Even turning the trademark Croc head to the left, all the trademark taboos are broken by themselves.
In their own fashion show, it still did not forget his funny logo crocodile, crocodile ink wind the spring and summer of 2018, ugly ugly adorable adorable.
Crocodile and tennis interlaced, this totem is very chic.
Spring 2017 ready to wear in the funny graffiti crocodile, with a distinctive color combination has no sense of violation and.
Zoom in and see, designers also restore the "water standing crocodile", the mighty image of a second break power.
2016, autumn clothing in the pixel wind small crocodile, just like childhood playing bean people, always open mouth eat not enough appearance.
And this alligator with a very simple wind, except for the outline, you can't even recognize it as a crocodile.
Young vice line LACOSTE L! VE spoof the crocodile is not soft, it turned into a cat's small fish dry, but also the crocodile included in the mouth.
This had to mention the crocodile became so cool design director Felipe Oliveira Baptista, in his hand, LACOSTE has become a fashionable and cutting-edge real wear fashion brand. And the other was drama, magnificent, play concept show different clothing. LACOSTE's show service is really avant-garde, and the clothes on these models can be stripped off almost every piece and go straight into the street.
What's more, the old brand did not stop eating capital, and it also understand the innovation. In the Olympic year, it used the new super hydrophobic fabric for the first time, and designed a wide and breathable sports fashion.
This cloth is completely waterproof, fully meet the rain does not love umbrella dave.
After the Felipe Oliveira Baptista and PVC material to create cool and Xian dresses and coats, these are bold ideas for other young clothing brands rarely try.
He also became senior robe aura, makes people want to wear out with it.
Yang Yang's red bath robe, I believe, is no stranger to it, and Jing Bairan also goes through flowers and juveniles.
You see, LACOSTE isn't really as serious as you think. It's not a sign up, but see you with what vision and attitude to look at it.
It's not hard to notice that LACOSTE design friends have too much inspiration from their design elements. For example, profile, tennis skirts large blocks of color, pattern and so on tennis, and their classic L.12.12 POLO shirt is the founder of Ren LACOSTE to design their own tennis shirt.
Ren LACOSTE is the legendary tennis legend. Born in 1904, he won the open of the French Open at the age of 20.
Because of his style of play is always bite the opponent, so the American media gave him a title of "THE ALLIGATOR (Duan Wene), and later, the French called him LE CROCODILE.
For a long time, as if you even think that LACOSTE is a crocodile. The French word...
Today, LACOSTE has been looking for another style of play extremely difficult to master his spiritual heritage, that is the spokesperson Djokovic.
Like Ren LACOSTE surprisingly, Djokovic's style is also known as iron bastions like defense and strong stability.
But some pity, made dazzling achievements Djokovic this year due to injuries and failed to come to Chinese entries in Chinese in previous years, missed the ATP Shanghai masters.
But we can still see a lot of LACOSTE elements in the arena, such as 3D, the big crocodile sculpture in the outfield;
As the contest designated sponsor, the referee and line trial and other official staff is wearing LACOSTE clothes.
LACOSTE also introduced the store into the brand world of the grand masters for the first time, providing the fans with a convenient way of seeing and buying.
The peripheral channel LACOSTE in the center court also close to set up a "instantaneous camera" service station, you can put the photo and friends the first time sent to the mobile phone, convenient your circle of friends Slide Show.
In addition, as if you are also affected by tennis expert Zhang Bendou, and invited the most influential domestic famous tennis commentator Chen junle, and popular female sports anchor Wang Haoyue in the masters scene of a broadcast and discussion. He chatted about the backstage of the master's competition, and even popularized the little lace and little stories in the tennis professional circles, so that people could not know the tennis knowledge without visiting the scene.
Itself carries the DNA of tennis LACOSTE back to the true, on the tennis court to see this fashionable little crocodile, I believe it is more cordial.
Whether it is on the tennis court or field, this little crocodile still constantly refresh themselves, and sports and fashion was inseparable, but in LACOSTE you can find more comfortable and elegant fashion, after that it must not only think of the pure POLO shirt, but the various ethnic groups are suitable for their fashion.
Related tags:
Polo
Supreme
Novak Djokovic
France
Divas hit the road
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