2017年4月10日星期一

"The last" counter attack: OMEGA back to heaven

This year's Basel exhibition, if there is only one keyword, that is, restore the complex.

And this is a deep heart of the heart of the re appearance of the wind, blowing harder than ever before.

Like two months ago, the curtain fell in Geneva exhibition, the fans in the table is very high voice (there is also an argument that the use of big data design) elements and retro size.

The Yankees, Italy, of course, the Chinese big brother, they are early in the bag of antique labor, antique PP, the appreciation of these years than the North Canton house prices also fierce.

For example, the model 1591 calendar Patek Philippe PP watch, 2007 auction of more than 2 million 240 thousand U.S. dollars, then disappeared. Even some companies just IPO cousins, did not dare to have inordinate ambitions.

This is not a 1591 character 5320G, the price of less than 5%, which is 60 tens of thousands have the opportunity to "marry" home.

Figure left: 1944 Patek Philippe 1591 steel calendar, right: 2017 Patek Philippe calendar 5320G

However, in the heart of new retro, the most eye-catching table is not king, not Laodi, but is often mistaken as the younger brother of OMEGA.

"The last pride"

"The last" nature is only just because someone joked that the name - omega (Omega), is a Greek letter in a row at the end, but on behalf of merit and perfect.

This watch factory was born in 1903, entrepreneurial history can be traced back to the 1848 La Generale pocket watch assembly company. In the 100 years of history, there are many can playfully results, worthy of the letters on the meaning.

For example, in 1900, World Expo, Paris award, the British Kew-Teddington Observatory in 1936 to obtain a precise test of 97.8 points in the world record, and then won the award for many times.

The observatory is a measure of the accuracy of the clock, on behalf of the world recognized the highest standards.

The establishment of this system is in fact related to the overseas colonial expansion in eighteenth Century. So it is no wonder that the first official Observatory was born in England in 1823. Then, Germany, France, Switzerland, the clock and watch industry developed countries have formed a certification system.

However, today the observatory certification should be accurate to say is originated in 1973, it is the meaning of "Controle Officiel Suisse des by Chronom tres (COSC) test table.

With this certification, not only to their own free advertising, but also means that the sales will be good to watch the dream will laugh.

Some friends may say, this is no big deal, is not the Expo won, the observatory won? Yes, similar results of other brands too, for example, Patek Philippe and Laodi wang. (laughter)

In the field of sports timing, a lot of clocks and watches brand investment. On the one hand, the development of the most accurate and reliable electronic measurement, on the one hand to attract the world's best athletes for endorsement.

OMEGA is the luxury of the group, the first to be invited to do the celebrity celebrity watch brand, and from the beginning of 1932, has 27 times the official timing for the Olympic games. However, OMEGA's most famous athlete spokesperson is swimmer Phelps.

Perhaps the greatest athlete in the history of the human race - Michael Phelps, the OMEGA brand ambassador

When we look at tennis, it is thought that the king and his Rolex. Look at the horse racing and polo, the first thought is Longines and yu.

And when you think about racing? Think of is Monaco or di take. There are few friends will think of super Speedmaster table. Super originally as a professional racing Chronograph launched the moon, just another example of OMEGA's efforts.

Speedy Tuesday

Super Speedmaster Alaska III engraved works

Speedy is the "Speedmaster" many foreign lotus Super Series pet.

If the world is really a watch, the number of fans and friends of Tibet it can compete with Rolex lost, then only the OMEGA Speedmaster series.

Two months ago, in front of the cinema brush news, see the Speedy Tuesday limited edition super sale. Black, white chronograph. This kind of pleasing anti - Panda disk let me echocardiography.

The film will begin a helpless, into the theater after the mobile phone is no signal. How to see the limited edition of 2012 (for a while to tell you why is this number), slightly relieved, will not feel like before the 45 anniversary of the Snoopy so exaggerated, after the listing of the high price almost doubled to buy.

Speedy Tuesday limited edition, inspired by the 1978 Speedmaster Alaska III

Speedy Tuesday is the founder of the clock website Robert Jan May 2012 began a Tuesday column tradition in. Pay attention to the column set up time, know how to come 2012.

Robert Jan said in an interview, he is OMEGA fans the whole family, old and young. This is not surprising, because in the 50s and 60s of last century, in his native Holland, OMEGA's popularity has surpassed all other brands.

He pioneered the social networking site with Speedy Tuesday as a label topic, which has gradually become hot in recent years, with tens of thousands of fans. As a result, the OMEGA brand agreed with Robert Jan's proposal to his favorite Speedmaster Alas III Ka as the prototype to do this official engraving.

Speedy Tuesday special edition, is the first time in Speedmaster Professional version of the use of anti panda disk. "Traditional" 42mm super moon with Nato or belt, is good-looking, judge for yourself.

Robert Jan memories, when he knew that Speedy Tuesday will be limited to issue 2012, the heart is particularly disturbed. This is according to his idea of the custom paragraph, ah, although it is also very proud to be proud of, if not sell it is not very face?

Although limited to 2012 pieces (the key is not limited to do so much ah) so I can do when I watch a movie, two hours after the scheduled to emerge from the cinema "landing Speedy Tuesday, a dumbfounded. (only the animal heart of millions of rushing past...)

2012 and how, is not scheduled within a few hours of light, I can only Waiting List.

The moon is a test and a test

As mentioned, for the birth of super racing. Speed calibration set on the surface of the ring than the design of Rolex earlier.

For a time in the sales of small timing tool table, antimagnetic, waterproof, shockproof (200 feet) configuration, it is the conscience of the works.

Unfortunately, planted flowers do not mind, inadvertently Liu Liu liu. Speedy how gradually became Moon Watch? Say, this is a can let pride in the history of lotus root starch.

In 1957, the early OMEGA 2915 super advertising

In 1964, NASA for the moon landing program, from the following 10 table factory collection work, choose the most reliable timing tools. The results of the election form submitted, shall meet the requirements of styles and trademarks, only three, well, you should guess: OMEGA speedmasters (ST105.003), Rolex (before the Daytona 6238 time period of the universe) and Longines.

List in addition to OMEGA, Rolex, Longines, and other familiar names longes

NASA engineers are not fuel-efficient lights (of course, is responsible for the moon landing program), developed a set of "toss" to test these tables.

Because the space environment is extremely harmful, even turning in a vacuum in the wrist, solar radiation without interference and the location of the shade, temperature will exceed 100 degrees celsius.

The moon's surface temperature is above 100 degrees below zero to above 150 degrees. So these election table logical was sent - 18 degrees and 93 degrees in the vacuum furnace repeatedly heating and cooling of the 15 round.

These tables are then subjected to a six - bit 40g "violent" impact experiment. And then accept 93% humidity, highly corrosive pure oxygen environment, noise, and 90 minutes of vibration abuse.

In 1965, Rolex and Longines released the results fell in the high temperature experiment, only OMEGA left half life.

After NASA proposed a modified scheme, and a five "custom" super orders.

Test results released in 1965 NASA

"The last" counter attack: This is the last time is better than God, than Retro

In this year's Basel exhibition, the most surprising thing is that I am OMEGA engraved table. It is because of these three pieces of 2913, 2914, 2915 brand engraved, let me feeling.

OMEGA for the first time using a unique digital scanning technology, access to the original high precision image of the wrist watch. These images accurately show the original cross section of the wrist watch and the detailed size, with the original table of hand-painted drawings, provides a design template for the new commemorative watch.

In order to "engraved" old ", with a" tropical "dial. The so-called "tropical" dial, originally refers to the antique dial due to the oxidation of time and faded yellow.

Rare OMEGA good, not to 39mm reduction of gold posture, still attached to the vicissitudes of life.

1957 original iron tyrants and hippocampus, extremely rare rare.

A 2915 year yield but also a hundred. This is not hard, and can greatly satisfy the.

1957 three classic watch Limited Edition

Really want to say there is a fly in the ointment, can only say that the limited edition is too small, three sets of only 557 sets and only a single version of the, I am afraid that are not enough to sell.

In the table show, it is the last "counter attack".

Editor: Kim

Related tags:

Counter attack

OMEGA

Class students

Cross section

Chronograph

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