Wu Yifan is just a traveler in the OCTO series

House of watches

[home] watch watch culture at this year's Basel Watch Fair, the most important new watch I basically have read it again, but because of some reasons, also lost some heavyweight watches missing, including Bvlgari's OCTO series of new products. Refer to the Bvlgari OCTO series, we always have a lot of topic, in 2015, Wu Yifan in a number of public, OCTO series of Per Day Bulgari to come forward, then everyone would guess Wu Yifan became the spokesperson of Bvlgari sooner or later, in 2016, the news of the dust settled, and quickly spread on social media, there is support, have people do not understand, more people disdain, anyhow is a lively. But the whirlwind of opinion is always over, the key is what the storm left behind? We see the obvious point is that Bvlgari in a younger group of well-known rapid rise, while Bvlgari's OCTO series watches, but also more people have noticed.

Brand spokesperson Wu Yifan wears Bvlgari OCTO FINISSIMO TOURBILLON Watch

The special emphasis on the OCTO series, the reason is very simple, it is a history, story, process, identification of products, but because of some objective reasons, it has not achieved a higher level of success, but many people don't understand it. So, with my limited knowledge, as well as a little experience, I hope we can exchange views.

Honor master

First look at the origin of it, we should know the Bvlgari OCTO series from the famous designer zunda, 2010 September, zunda master's namesake brand formally incorporated into the Bvlgari brand, become a series of products, this is OCTO. OCTO Series in respect of brand era, it already exists, then zunda master design a lot of very interesting products in the OCTO series, mainly concentrated in three aspects, one is the inverse jump and jump, one is the three question, one is the tourbillon. These three features are also very representative of today's Bvlgari OCTO series category, it is the same strain.

Original Audemars Pigeut watch Royal Oak

Zunda master is recognized as the last century the great watch designer, he designed numerous life watch design, according to his own memories, 50 years at least 100 thousand different watches, and today very successful products, or is written by him, or his participation, including OMEGA and Audemars Pigeut. Royal Oak, Patek Philippe, Vacheron Constantin, universal engineer Nautilus thief and Cartire Pasha, Bvlgari BVLGARI-BVLGARI, Rolex Cellini in section table etc.. It can be seen from a number of obvious characteristics, respect for the master of the design of the motion table, at that time it seems very forward-looking, very bold so that most of the time in the beginning is not recognized. The OCTO series is designed for zunda master of its own brand products, in 1998 after he will own brand to sell, because the other side agreed to continue to use the zunda brand LOGO, so that many tables are still zunda master of their own design, including OCTO watches.

Respect for the brand period OCTO Tourbillon watches

The name of the OCTO series, from the Octagonal, itself is octagonal meaning. The OCTO series and the famous Royal Oak, Nautilus, engineer, thief of same, the reason lies in the movement of large shell size, bright. The octagonal and screw exposed laid the idea, design zunda master sports watch the most successful, but because it is designed for different brands, so both have great difference, although the Royal Oak is the most typical, both octagonal and screws outside the two core elements of OCTO and the engineer has a series of separate elements, but OCTO series may be more essence, it not only exposed screws (early zunda master that there is no need to hide, let everyone see the screw and shell type), octagonal, Royal Oak and Nautilus than more bold and heroic.

2010 Bvlgari zunda and Daniel Roth two brands in both series of brand, brand watch factory, equipment also belong to Bvlgari, Bvlgari began to layout a senior tabulation market in 2000, after ten years, Bvlgari has a relatively complete system of industrial ecology, and the two brands incorporated can, in the advanced movement, get breakthrough improvement. Bvlgari retains only the most representative of the brand design - OCTO series.

Bvlgari OCTO series

In my opinion, OCTO is like Audemars Pigeut and Patek Philippe as the Royal Oak Nautilus is very distinct personality, Fang Yuanhe, and are quite distinct from each other. First of all, the middle case is octagonal, and double octagonal, a middle layer is the case, itself is a "positive" octagonal, there is a table ring film is octagonal, so its edges are prominent, shell is founder, compared with the Royal Oak and Nautilus, to be more "sharp", is one of the great square table. Secondly, shell too square is not good, because once zunda has designed a complete equilateral octagonal type table, have not been successful, well balanced design, a combination of only perfect, so OCTO made a circle round table. Table third, ear and case with a very strong sense of hierarchy, Nautilus and Royal Oak from the front case and the ear is two layers, in addition to table circle is the middle case, while OCTO in the vision of four layers, in actual wear, a sense of science and technology.

What did OCTO get into Bvlgari?

I think, from the success of today's OCTO series, has been a big part of. First and most important, more and more people know that it exists. OCTO Series in zunda brand era, is a sense of design, very high-end series, and small production, simply said, in addition to some game player, most people do not know there is such a series of watches, let alone have. The restructuring of the Bvlgari OCTO series, divided into four styles: the flagship Octo classic series, Velocissimo time code watches, Finissimo thin small second hand watch, Finissimo complex watch. Of course, there are some other table, such as this year's new ROMA table. So the OCTO series has covered the base, medium complexity to the advanced complex distribution, and the production promotion, more and more people can contact to.

Bvlgari OCTO series chronograph Martha Lahti Co

Secondly, with the star effect, OCTO has become a lot of young people who love fashion, elite people's heart, because it has a personality, because it is very new". When more and more people accept it, it is possible to become a classic, has been popular.

Finally, Bvlgari chose OCTO, also saved the OCTO.

What did OCTO disappear?

There must be lost, not to mention the company after the operation, it is no longer able to master as the master of the heart to the design, without considering the market. Zunda master will do a good designer, in his eyes, watch design can not function limit, can re create the display way of time, so the inverse jump and jump word, OCTO series has a lot of wonderful watches, such as the theme of Disney's watch.

Bvlgari OCTO series slim three Watch

Bvlgari OCTO series, is in line with the brand characteristics, have to give up some ideas of the original design, such as the inverse jump table section of the original cut, using Bvlgari characteristic time scales and pointers on mainstream aesthetic design. In fact, this year's OCTO ROMA watch is the person considered difficult to understand, it has changed the spirit of bold and OCTO that, by modifying the case, make it become perfect.

Bvlgari OCTO series ROMA hollow transparent wrist watch case

Of course, in this kind of gain and loss, the OCTO series will become more and more powerful, but we must admit that, OCTO is still a long way from the classic generation. Although we know that Bvlgari had worked hard in the Advanced tab, the effort is not talking about it, it is real money investment, but like other luxury, it takes time, but Wu Yifan is a traveler, this series of success of course, not everyone can become the traveler. (photo / text watch house Wu Yibing)

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