I heard the whole empire trendsetter these days are zaduier to central palace to see the Christmas tree in Wangfujing, ready to cross the years. Mandarin Oriental in office eventually settled in Wangfujing, Vitoria flagship store grand opening, Hamm Reis is also the site in the uk.
Department store in the area of by Melissa of Hamm Reis Lego up
By Melissa of the Christmas tree up in front of the central palace
And I, a Lifestyle media teacher, a Beijing man, has not been to Wangfujing for ten thousand years. I can't help but turn to my eyes to reflect: what? How old is the Wangfujing casual bud?
"Old Beijing does not go to Wangfujing", which is only half that. In the first 30 years after the founding of new China, the two words, "material richness" and "ritual sense", were first felt here by old Beijing.
Grandpa's wedding photo was taken in the Chinese Photo Gallery of Wangfujing street.
Aunt admitted to the University, do a cheongsam in Wangfujing runfuxiang;
Father's first month's salary, running to the Wangfujing foreign language bookstore to buy the first Shakespeare in life;
At that time, Wangfujing is a set of general merchandise, hardware Dianliao, clothing shoes and hats, diamond jewelry, gold and silver jewelry in a "universal" player ", and once these years in the end of Wangfujing earning large quantities of gold each day" has experienced what?
I specially invited the joy of the same girl as Beijing, who wanted to hear the wind and rain of the Wangfujing for 40 years.
On the wall
Beijing Department Store
"The first store of new China in old Beijing"
My mother's children, referred to the Wangfujing, we can not say that the Beijing department store opened in 1955 - this is the new China history first by the state investment in the construction of large retail stores, known as the "new China first store".
An old black and white photo of the day of 1955 by Xinhua News Agency
In 1955, Deng Xiaoping inspected the department store by Xinhua News Agency
In the era of material shortage, the building is known as "the first shop in New China". It is listed as "the three largest pilgrimage landmark of Beijing" along with the nearby Beijing Hotel and the friendship mall in Jianguomen. At that time, we have no money, go shopping here and eat are respected child thing.
"Unless there is anything to celebrate, the people will run to Wangfujing. It's a sense of ritual. "
I remember when I was a kid, my mother announced that Sunday's family went to Wangfujing. I cheered just like eating honey, because there must be some good things happen, either to buy gifts on festivals, or to get good grades at the end of the exam, or mom and dad raised their salaries.
At that time to go to Wangfujing, we all have to dress up. Even my mother who never wears makeup, has to draw a piece of idle for many years, from the cupboard, with a sense of the age of the cake, carefully to the face of the powder, then look at the mirror, take out the dark red lipstick to outline the shape of the lips.
My father put on his only pure wool sweater, put on his suit coat, and before going out, my mother had to check my clothes again, if they were clean and tidy. Then the whole family rode on a bicycle and went straight to Wangfujing.
1955, Beijing department store opening entrance ticket, aunt treasured Edition
At that time, there was no walk in Wangfujing. But the hustle and bustle of the street has been crowded, and the bike wants to pass through the streets of the shop. My parents had a long distance from the department store, locked my bike and then pulled my hand to the building.
The process of walking, my mother did not forget asked me, she must keep tight, because shopping people too much, once lost in the crowd, it is impossible to find each other.
Listen to my mother and say, in 1960, the by Xinhua news agency was saved in the Department Store
Finally to the department store, I and my parents hard into the crowd, and is hard to counter to buy a piece of wool, gave me a woolen coat.
My mother shouted down fifty "comrade", finally attracted the salesperson's attention, while distracted by other customers, my mother quickly with simple, quick statement stated her demand, by the preference of the wool, he took me to the next destination.
When I was a child, the woolen sweater in Wangfujing department store, by Xinhua News Agency
On the wall
Wangfujing food store
"The honest salesman is the most delicious job."
The next destination is Wangfujing mall where food my aunt works, it was formerly called "Xin Feng Hui, later renamed the grocery store, grocery stores, is also the only one on the street selling integrated food store.
Since my aunt took part in the work in 1976, he was assigned to the mall and became an honorable salesman - the daily job was to stand at the counter. Since 1979, after Deng Xiaoping's "reform and opening up" in Shenzhen, the economy has gradually opened and invigorated. Her Wangfujing food market also has a turning point in economic development.
The most obvious thing for my aunt is that after 1983, the commodity is very rich. Even the little people are able to buy it. The most obvious is that her working hours extend from 8 hours to 10 hours, and then extend to 12 hours.
She started the day.
The door just opened, the customer has poured in, in the sale of her mixed sugar counter in a queue. She and her colleagues are two groups of colleagues who are responsible for weighing, and she is responsible for packing and collecting money. You know that time, candy also belongs to the purchase of products, a couple of pounds a pack of sugar each person only purchase a package, the price is three yuan. My aunt and her colleagues felt no time, did not even have time to look up the customer.
My aunt said that at that time her idol was a candy - selling Zhang Binggui in the department store. Zhang Binggui's candy counter, at that time, was the best counter for the department store. Zhang Binggui also with his "grasping" schtick by customers called "Yanjing ninth king", they even in the hands of Zhang Binggui proud to buy candy, department store counter crushing it.
Zhang Binggui became the living card of Wangfujing, the symbol of the time by Xinhua News Agency
Every
Joy: forty years of rain and rain between me and Wangfujing
10 years old: my mother took me to buy a new year's new clothes. I was happy to think that I must be the happiest person in the world that day.
20 years old: secretly go to the new Dongan market to see what I like "attachment" out of the new, certainly can not afford, but in case of discounts?
30 years old: he had an appointment with his colleagues to see a movie in new Dongan, because he had the free view card. Well, since free, go together.
At the age of 40 (although not to say about Wangfujing): edit chat topic, and we don't know where to go last in a chat, the corners of the Love Yogurt sat down.
Once the young in high and vigorous spirits,
Now there's a middle age crisis
By the year of 1996, the market economy began to rise in the whole country, and the economic development of the thirteen years was also basically formed. The status of Wangfujing in the whole Beijing and even the whole nation is not as sacred as before. We no longer believe in Wangfujing, diverting to Xidan or shopping at Grand barrier shopping center.
Alley 3 dollars on the 2 side of a string of 10 Tomatoes on sticks
Along with the reform, within the enterprise, many state-owned and private enterprises began to associates, even in Hong Kong and enterprise cooperation, like the previous Bi Chun tea, Welltec Draper, sijixiang fruit shop shop gradually disappeared in the street.
In June 24, 2016, the Wangfujing Donghua gate night market, which was operated for 30 years, was closed and did not cause a generation of nostalgia and resonance.
What, old Beijing snack is not this
Since then, the Wangfujing "China's first commercial street" halo was removed early, but also was buckled to the "high quality, Mongolian outsiders, slaughtered foreigners" hat. Here there are 200 thousand daily passenger flow, 90% are foreign tourists, on both sides of the street is either sold or cheap copycat cloisonne, "Beijing snack", or the Dongan market, the new Chinese children's goods store "time-honored" - it is interesting that they are located opposite the palace in the ring.
The visiting foreigner is the first time to come to China
In a moment, Wangfujing street has become almost synonymous with poor people talk about age, from a young man, riding in high and vigorous spirits, become a midlife crisis uncle, face the risk of unemployment, and despised his wife and children, not to mention from the Wangfujing, only 15 minutes is up the big consumption of high fashion gathered - China World Trade Center and new China World Trade Center, Chaoyang media flower gathering Dawanglu - SKP, Huamao shopping center.
Later, it was a wave of upgrading of consumption. Even a few tourists with mild taste didn't go to Wangfujing. Wangfujing was completely reduced to the place where the low-end tour group got off and took pictures.
Later, even high-end hotels gave up Wangfujing and moved to China World Trade Center and Sanlitun.
Dedicated to the content director who removed Sanlitun hotel.
For the middle age crisis of Wangfujing, change, is not "must", but "have to".
First, from the department store, we highlight the "young" elements. In the newly opened North Pavilion, a lot of commodity brands are popular among young people, and the new Dongan market has also changed to APM. It has taken the "fast fashion" route to fully cater to the young people.
But, after all, young people mean "limited consumption".
Recently, the newly opened palace in central, like the middle-aged uncle suddenly met the first lover, this is probably the most capital Hongkong, a bit like the old building in Tsim Sha Tsui, old buildings, erected, deus ex, to allow young people to return to the Wangfujing pedestrian street, also let the whole business become the Wangfujing walking street a little different.
Miss Melissa on Christmas Eve to go ride, took up Melissa of by overlooking the map
The space design is outsourced to the KPF office, which is familiar with the high-end commercial real estate projects. Later, I realized that SKP was the design of this family. No wonder Melissa was in love with the central government at first sight.
The new building has four floors, only 4 floors. After all, it is close to the Zhongnanhai and Tiananmen. After all, it can't be higher than the Great Hall of the people (47 meters) and the top two floors are the Wenhua east of Hongkong. Rather than a shopping center, it is a "way of life integration".
By Melissa up.
In addition to the Mandarin Oriental blessing, also introduced the mainland only pure Hongkong descent Cafe Landmark, check out automatically when adding 10% Tips, but the service well, there were even up.
Of course, Hongkong Garden Street brand tea restaurant, Beijing first store also came here. Unfortunately, here is the "crest walk tall style, a pineapple oil 23 blocks, and no line of Hong Kong Style Tea Restaurant" pyrotechnic gas".
The palace in central Tomacado, than the center Jiaming flagship store is more like a "flower chef Plus" version, both the space and atmosphere, decoration and service have been upgraded. Especially the old gentleman Yan PR value is high, it is the hotel management background, refined and cultured, be neither humble nor pushy media teacher, even know the identity, has not "special treatment", but with the food and service to win the praise of the teacher Melissa.
Of course, there are also the favorites of The Woods Cafe, Tribe, and the healthy freak of the Rug Chat Room. Not all the food here go tall on the route, such as Putian, Xi and cheap restaurant cafe, a wallet friendly.
The most interesting thing is the toilet. In private, the toilet is an important standard for testing the sophistication of a shopping mall. It's not toilets, but really meets the requirements of "restroom". The decoration of five-star hotel has a lounge, a full mirror and a dressing table, and the real bathroom needs to go all in to the end.
But what is most worth looking forward to is actually a royal green space behind the West Tower, and a sense of "quadrangle courtyard". I think there will be brand activities, art exhibitions and fashion shows in 2018. Or simply an open space is very good, on the weekend meadow picnic, open a Party, sun, think of it.
Of course, the central brand is also rich and complete, in addition to Prada, replica Gucci bags uk, BV, Jimmy, Choo such a big line, Superdry, Initial and the tide brand; Salomon Pure Yoga gym, yoga studio, and a few words and Moleskine bookstore this Wen Qing love is here. Anyway, no matter what your people, should all be here happy and pleased with oneself.
At present, Wang Fu is still trying to operate, and many restaurants and brands have not officially opened. Of course, in 2018, Yaqu will carefully into the shop, for you to eat with a guide.
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